Both boxes ticked in Sheffield United's exceptional January transfer window
Alan Biggs on a transfer window where Sheffield United made ‘a determined effort to bridge the gap’
Sometimes it’s not who you sign, it’s who you keep. But Sheffield United have managed to tick both boxes, majorly strengthening the squad.
In fact, some stellar recruitment while keeping the best of the existing squad intact. That’s better than anyone could reasonably have hoped.
I’d rate this a pretty exceptional transfer window - especially for a club facing a financial shortfall with the loss of Premier League parachute money after this season.
Maybe it’s because of that they have committed so impressively. A determined effort to bridge the gap with a late run into the promotion picture while assets can be retained - for now.
The balance between building and cashing in is a tricky one, particularly with several into the last 18 months of current deals.
That outside top six shot is also very much in the balance, of course. But while ever that chance remains, it is worth the gamble of United holding on and selling in the summer if they have to.
In the meantime, Kalvin Phillips and Joe Rothwell represent solid gold signings in aid of a stretched midfield.
Add to this the earlier outstanding business for Patrick Bamford, plus the addition of Leo Hjelde on top of Ki-Jana Hoever.
Bramall Lane has resurrected Bamford’s career. Can it do the same for his one-time Leeds team mate Phillips? Still only 30, a £42m signing for Manchester City four years ago and a 31-cap England international.
But equally important, the retention of players like Femi Seriki, Sydie Peck, Andre Brooks and Gus Hamer. Even if there were prices on their heads, the Blades held firm against interest.
Credit to Sheffield United board
Manager Chris Wilder’s alliance with chief executive Stephen Bettis has obviously been influential in steering support from the American owners.
But credit to the board all the same at a pivotal time for the club’s future.
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I reckon it’s fair to say, looking from outside, they could not have been more supportive in the way the window has turned out.
Wilder made a telling point last week when he said players did not drop value in a winning team, only a losing one.
He’s spoken in the past of the owners, novices to football as witnessed by their mistakes, trusting him. This is a clear example.
Wilder will hope the steady upturn in performances and results solidifies into a run that takes United into the business end of the table.
You’d have to say this squad looks capable of that.