Sheffield litter-pick video goes viral as it highlights young people's positive contribution

The footage was shared just days after shocking scenes from Endcliffe Park, where revellers left around seven tonnes of rubbish behind in just one night last Tuesday.

The short clip shows young people from the Reach Up Youth group clearing up their own waste before picking litter left behind by other people in Burngreave.

It has already been viewed more than 16,000 times on Twitter since being shared on Saturday, April 3, when it was filmed.

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A young man, apparently unaware he was being recorded, can be seen telling the others: “When you’re done with your rubbish, your bottles, all of that, put it in the paper bag and take it with you. Don’t leave any litter here, otherwise it’s not going to look nice next time.”

Safiya Saeed, who coordinates the charity’s Big Brother Burngreave project, said she thinks the video has proved so popular because it shows Sheffield’s young people in a more positive light to that in which they are often unfairly portrayed.

“Young people are generally stereotyped, no matter which postcode you’re from,” she said.

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"We want Sheffield to be a clean place to live in. Training the young people to pick litter should be a school activity and a family activity at a young age. Let’s not disrespect our environment. Keep Sheffield clean.”

Ms Saeed said that they hadn’t planned to do a litter pick that day but after their first football session since the lockdown she had made 30 food packages for those taking part.

"The young man said please don’t leave your rubbish, so I said since we are cleaning let’s pick up the rest of the litter. Everyone helped. Pre-Covid we did litter picking quarterly at Spital Hill up to Verdon Street,” she added.

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Reach Up Youth, which was formed in Burngreave in 2013, organises a range of activities to help young people achieve their full potential.

Ms Saeed said the charity was organising a litter-picking session for young people this Thursday.