Sheffield fashion column: How to wear pink with panache

Welcome to our new fashion column, brought to you by The Fashion Exchange, a fashion styling and events company based in Sheffield.

By Sarah Marshall
Sunday, 16th May 2021, 4:45 am

In each edition we will share catwalk trends, on offer from local retailers modelled by local readers and street style spotting, looking at individual style that’s already all around our wonderful city!

Please do get involved in this column – if you’d like to feature as a model or would like a style dilemma solving, send us an email, we’ll do our best to help.

Think pink – but what shade? Blush, Salmon, Baby, Rose, Ballet, Flamingo…with around 50 different shades, there is certainly something out there for you! Many shades of Pink featured heavily on the designer catwalks for Spring/Summer 2021, and it’s often the brighter shades that can be overlooked.

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Eleanor Gaywood, a Bellydance performer from Dronfield

In order to find a versatile pink outfit, we went to local designer and maker Jenny White to see what she’s made with one of this season’s colour trends.

Jenny White established her independent label here in Sheffield in 2018. “I originally did alterations and made my own clothes. I would get so many compliments for them I decided to start my label – the rest is history as they say! I like women to feel comfortable and at their best in what I design and make.”

What makes Jenny’s range so interesting is that everything is unique with fabrics being at the heart of her clothes; she often selects the fabrics before the design.

Everything is so soft and comfortable in the collection, with a range of sizes from 8-14.

Eleanor Gaywood, a Bellydance performer from Dronfield

So what did pink did we choose…. bright Fuscia pink. Named after the flower, it’s one of the most uplifting shades of pink and certainly makes a statement of fun.

We selected a Chiffon blouse and teamed it with a relaxed viscose stretch skirt in white.

Both of these fabrics are easy to wear, wash, care for and can be teamed with a variety of other items to create more looks – the essentials of investment shopping.

With the year we’ve all had, and with summer on the horizon – we promise it is – comfortable fabric and outfits are a must.

Eleanor Gaywood, a Bellydance performer from Dronfield

Designer Jenny explained her new season range “I don’t often go for colours this bright, but I really felt we all needed to be brighten up this year, and as soon as I saw this pink fabric I knew exactly what to make.”

The blouse has a loose fit, which we kept for this outfit look, but it can equally be teamed with some tailored trousers and tucked in.

With it being chiffon, it’s ideal to wear over a pretty fitted lace vest, in any colour.

The skirt can be dressed up with slim vest and statement necklace for the evening, and equally as pool-side cocktail wear. Fuscia pink brings a great pop of pink and really is bright without being overpowering, and is a good partner for white, black, mint and yellow

“I feel floaty and fabulous in this outfit – I love it!” said Eleanor Gaywood, a Bellydance performer from Dronfield “I’ve just had my first baby and needed something that looked smarter than what I have been living in recently, and made me feel confident as a new Mum. This has really done the trick, and its not a colour I’d usually go for so I’m thrilled.”

For some, pink has always conjured up the image of soft pastels, but as this shows a bright pink pop of colour is sometimes all you need to boost your own

confidence. For more styling advice and to see what happens at The Fashion Exchange follow us on Instagram @fashionexchangestylists

Top tip:

With so many shades of Pink to choose, if you’re not feeling that brave to try Fuscia try a Pink accessory – scarf, hair jewel or shoes.

All clothing from Jenny White designs, visit for more information.

Price Guide: Tops start from £40; skirts start from £50