LEADING adventurers have thrown their weight behind a Sheffield film festival by signing up as ambassadors of the event.
The Sheffield Adventure Film Festival, backed by The Star, runs from tomorrow until Sunday at The Showroom in the city centre.
And a number of top climbers, bikers and ultra-distance runners have agreed to be the face of the event.
Lissa Cook, festival spokeswoman, said: “The ambassadors’ scheme is for Sheffield and Peak District-based adventure athletes to support the festival and say why they love living and training in Sheffield.
“The idea is to create a community of athletes who tell people about the festival and promote the city as a perfect base for outdoors activities.”
Ambassadors include climbers Ben Heason and Steve McClure, professional mountain biker Steve Peat, of Chapeltown and ultra-distance and expedition runner Stuart Walker, from Crookes.
Stuart said: “Sheffield is a fantastic place to be; the community of runners, bikers, climbers and other lovely people is an inspiration in itself.
“These people bring the area to life and make it what it is.
“Events like ShAFF highlight this to the rest of the world, and show some of the incredible things people can do.”
Ben, who moved to Sheffield 16 years ago to be close to the climbing opportunites of the Peak District, said: “ShAFF is a great celebration of, not only Sheffield’s eminent position in the climbing world, but also as one of the adventure sport capitals of the world.”
n For details about the festival, including film showings and times, visit www.shaff.co.uk