Steven Fletcher is refusing to set himself a goal target this season - but has pledged to do all he can to help the Owls have a successful campaign.
The striker, who became Wednesday’s first summer signing at the start of July, told The Star: “I’m not one who sets targets.
“There’s enough pressure in the game without putting added pressure on yourself.
“I just want to take each game as it comes. It’s a new club so a new start for me. I need to get to know all the boys and take it from there.”
Fletcher is heading into uncharted territory, having never played at Championship level before in his career.
But despite finding goals hard to come by at Sunderland and Marseille (loan) during the 2015/16 season, the 29-year-old insists he has plenty to offer the Owls.
“I like to score goals and can chip in with a few assists,” he said.
“I just want to play good football and the manager has already said that that’s what he wants too.
“I think the fans will be happy with that if they see us playing good football and scoring a lot of goals.”
Fletcher says the mood in pre-season training has been positive and is adamant the team will bounce back strongly from their Play-Off final woe in May.
“Since I’ve come in, the lads have been upbeat and are raring to go for the new season,” said Fletcher, who has agreed a four-year contract.
“I think the team will have learned a lot from last season and the experience they will have gained from that will only help them in the future.
“They can obviously take that into this year and hopefully we can have a good season.”