New arrival Steven Fletcher is confident he can rediscover his goal-scoring touch after joining Championship promotion hopefuls Sheffield Wednesday.
By Fletcher’s own admission, things didn’t go according to plan for him during the 2015/16 campaign as he struggled to find the back of the net for Sunderland or on loan at French club Marseille.
But after becoming Wednesday’s first close season signing last week, Fletcher is keen to make a big impact at Hillsborough.
The striker, snapped up on a free transfer following his release by Sunderland, told The Star: “It was a difficult season for me last year but this is a fresh start and I’m looking forward to it.
“I’ve never played in the Championship before but I watch a lot of football so I know what to expect. It’s a very difficult league.”
The 29-year-old learned of the Owls’ interest in his services a “few weeks ago”.
“I was on holiday with my family at the time,” said Fletcher, who is believed to have been on Norwich City’s radar. “When I got back, I came down and had a look at the place.
“I liked what I heard and it was a no-brainer after speaking to the manager.
“I saw how well the club did last year and the ambition of the owner. He wants to move the club forward and I just thought it was an opportunity to be part of something good. It’s the right move for me and my family.”
Boss Carlos Carvalhal says Fletcher, who has signed a four-year contract, was his number one striking option.
Fletcher, who has linked up with fellow Scottish players Barry Bannan and Ross Wallace, added: “I’m 29 now so four years is a good contract but hopefully I can repay the faith the club have shown in me.”
Carvalhal has expressed his delight over adding Fletcher to his strikeforce.
“He is a technical player and I think our fans will like him very quickly,” he said. “The challenge will be for Steven to produce the best season of his career, like many of our players did last season and this time hopefully go one better.
“It is important that he knows English football. He knows the competition and he already knows some of his new colleagues. This kind of experience is important to us.”