Ahead of the big kick-off next month, we've taken a look at how Transfermarkt rate every team's current market value - a controversial measurement which has thrown up some truly bizarre player worths in the past. Here's how Sheffield Wednesday's squad market value shapes against every other Championship side.
13. Reading - Total squad market value = £30m
Number of players: 24. Average age: 26. Most valuable player: Liam Moore (£5m). Photo: Naomi Baker
14. Preston North End - Total squad market value = £27.2m
Number of players: 30. Average age: 27. Most valuable player: Tom Barkhuizen (£2.9m). Photo: Gareth Copley
15. Birmingham City - Total squad market value = £25.2m
Number of players: 21. Average age: 26. Most valuable player: Ivan Sunjic (£4.3m). Photo: Richard Heathcote
16. Blackburn Rovers - Total squad market value = £23.3m
Number of players: 21. Average age: 26. Most valuable player: Bradley Dack (£5.9m). Photo: Alex Davidson