Road safety week hailed a success

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Fire chiefs are hailing a South Yorkshire road safety initiative a success following a 25 per cent reduction in collisions.

South Yorkshire firefighters attended 22 collisions in June, compared to an average of 29 incidents for the same month over the last three years.

The figures were released follow UK Road Safety Week, which ran from June 9-15, during which the county’s fire service and partners held events across the county to educate motorists, cyclists and pedestrians about common causes of road injuries such as speeding, drink driving and distraction.

Visits to supermarkets and shopping centres formed part of the activity during the week, which is coordinated nationally by the Chief Fire Officer’s Association.

South Yorkshire Fire and Rescue’s Gary Bruce, said: “It’s important that we measure the success of initiatives like this not just in terms of the number of people we’ve spoken to and how many leaflets we’ve handed out, but in terms of the effect they actually have in making people safer. So we’re pleased that this year’s initiative seems to have had an effect in reducing the number of collisions.”