Domino’s customers left shocked after pizza fans spot x-rated detail on new leaflet

Leaflets have been dropped off across the country, including in Sheffield advertising new deals for customers.

In order to entice customers, an innocent picture of a slice of pepperoni pizza was used on the front of the leaflet.

But customers spotted something slightly off with the picture, with many noticing the pepperoni slices in an unusual position.

Emma Gibbs tweeted: “Going to be so disappointed now if I order a Domino’s and the pepperoni isn’t arranged in this penis pattern.”

Nicolle Ferguson tweeted: “Domino's um, anyone else see that Domino’s have a topping of penis?”

One Dominos fan wrote: "has somebody had a laugh with pepperoni penises in your marketing dept??"

Another customer wrote: "I think @dominos @Dominos_UK need to get a new designer. Why is the pepperoni shaped like a penis?”

Domino’s operates a number of stores in Sheffield, including on West Street, Ecclesall Road and Chesterfield Road.