A new fitness and nutrition brand, aimed at promoting wellbeing in new and soon-to-be mums, has launched in Sheffield.
MummyFIT aims to help mums in the city achieve their health and nutrition goals, as well as providing a place they can bring their babies and socialise together.
And now the brand has partnered up with Sheffield Hospitals Charity to support Jessops Hospital, where more than 7,000 babies are born each year.
Managing director of MummyFIT, Jenny Whiteley, aged 38, of Ecclesall, said: “For every mum and baby that attends a MummyFIT class in the city, we will give a donation to the hospital charity, meaning the fitter and healthier you get, the more money we donate.
“I’ve lived in Sheffield for the past three years and gave birth to my second son at Jessops. The staff there do a fabulous job but, like most of our hospitals, funding is always tight so it will be very rewarding to be contributing towards such a great cause.”
Health and Fitness coach Jenny, who used to work for B Braun Medical Ltd, is the brains behind MummyFIT and set up the business soon after the birth of her second son Charlie, now 14 months, following more than a decade on the corporate ladder.
Jenny, who is also mum to Lucas, five, told The Star: “Being pregnant and looking after a new born are both very tiring on your body and emotions and I know firsthand that doing something for yourself is often relegated very far down your list of things to do.
“When I was pregnant, I found so many benefits to exercising and eating the right food. It’s also a great way of bonding with other mums, at a time when you need support and to feel good about yourself. I felt really passionately about creating a likeminded exercise network to offer support when its needed most.”
Jenny launched classes all over the region earlier this month, at Prime Mover venues, in the city centre, at Meadowhall, and at Born2Move in Bakewell.
She said: “Exercising during your pregnancy has proven to help control your weight, help with posture, increase strength, improve your mindset and you will get back to your ideal weight quicker following the birth of your baby.
“Being a mum is amazing but it isn’t without its challenges - and that’s why we are here!”
A timetable of MummyFIT classes is available at www.mummyfituk.co.uk