New name and branding for trains that operate in South Yorkshire

The new operator of a number of trains that run across South Yorkshire has revealed the name and branding for the service.

Sunday, 23rd June 2019, 17:30 pm
The new look trains.

The current East Midlands Trains service will become East Midlands Railway, shortened to EMR, when Netherlands-owned Abellio takes over in August.

The new look trains.

Among the promises that secured the company the contract were 80 per cent more peak-time seats on new, faster, more comfortable trains, and a total investment of about £600 million for stations and trains.

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Stewart Fox-Mills, Abellio’s commercial director, said: “We are investing £600 million on improving the railway across the East Midlands and this will include a striking new and durable brand for our new East Midlands Railway. 

“It is the first demonstration of our commitment to deliver a long-term step change in the quality of rail service in the East Midlands.”