Popular physical activity game Beat the Street begins in Sheffield tomorrow

The popular physical activity game Beat the Street gets underway in Sheffield tomorrow.

Tuesday, 15th June 2021, 3:23 pm
Updated Tuesday, 15th June 2021, 3:25 pm

People of all ages are invited to ditch the car and get active as Beat the Street Sheffield gets underway in the town from June 16 to July 28.

Beat the Street is a free, interactive game that encourages people of all ages to incorporate physical activity into their daily lives.

A total of 450 beeping and flashing sensors called Beat Boxes will be placed on lampposts around the area for the duration of the six-week game. Primary school pupils will be provided with fobs while parents and teachers will receive a card from the school so they can accompany children. The wider community can pick up a contactless card from a distribution point listed at www.beatthestreet.me/sheffield

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Local engagement coordinators Alasdair Menmuir, Natalie Grinvalds and Daniel Neath are the first to tap the Beat Box in the Beat the Street Sheffield game
Local engagement coordinators Alasdair Menmuir, Natalie Grinvalds and Daniel Neath are the first to tap the Beat Box in the Beat the Street Sheffield game

Nearly 17,000 people have already signed up and the goal is to get 40,000 people playing. The idea is that the game introduces a competitive element to physical activity and there are prizes for the teams that travel the furthest, and teams with the highest average number of points per player.

Players then walk, roll, scoot, cycle or run between the Beat Boxes scoring points with their fobs or cards as they go. The further players travel, the more points they score for their community, workplace or school team with prizes for the teams that travel the furthest. Players can also join a The Children’s Hospital Charity team where points will help Sheffield Children’s win a donation.

The game is played outdoors within a game framework and players do not need to touch the Beat Boxes.

Children from the Shiregreen area at Concord Park at a Learn to Ride event co-organised by Beat the Street.