Rainbow-coloured suiting, bomber jackets, pyjama pants as trousers and leather-collared shirts.
These are some of summer’s top menswear trends.
But let’s be real, how many men do you know who follow the catwalk as closely as they do the Premiership league table?
Guys just want fashion that’s functional and comfortable, which is why nailing the seasonal staples is essential when it comes to everyday wear.
That way he can shop less but still look effortlessly stylish.
And it seems the average fashion-phobic chap is in luck. “This season is all about light, airy and easy style,” says Jeremy Langmead, editor-in-chief of MrPorter.com
“Think loose fits, tactile fabrics, tantalising details, perky prints and uplifting colours.”
With a bumper British summer ahead including Euro 20120 and the Olympics, let alone Father’s Day, we reveal the real wardrobe heroes...
He’s never going to make an Olympiad, but your man can still do season’s sport-inspired pieces.
“The Olympics has been a major influence on fashion across menswear for this season, so make a dash for sporty shapes and fabrics,” Langmead says.
“If you’re looking for something that can be worn beyond the gym, look for pieces inspired by vintage sportswear. Washed jersey sweats, heritage shapes and colours feel very right for this summer.”
This bit of kit is multi-functional, meaning it doubles up for both gym work and not-so-active play but is always best reserved for casual occasions.
Accessories are the finishing touch to give him a real sporting chance.
Style essentials: Sweatpants, motif T-shirt, trainers, sporty watch.
No matter how patriotic he’s feeling, the ‘Brits abroad’ look is always one to avoid.
When travelling abroad for a special event or work, it’s important to venture beyond the shorts and t-shirt vacation uniform.
“Once you reach your destination, the aim is to reconcile relaxation with dressing up when appropriate,” advises Langmead.
“Invest in good basics; a quality bag and a considered holiday wardrobe will last beyond this summer.”
Little touches like a smart holdall and passport holder will make him feel worthy of a first-class upgrade at the airport.
Style essentials: Light unstructured blazer, sunglasses, leather holdall.
For the man with invitations permanently stacked on the mantelpiece, a full-on tuxedo suit isn’t always necessary to make an impression.
To work the room with confidence, check whether the dress code is specifically black tie or casual first.
Langmead says: “This summer’s deconstructed tailoring is ideal for event dressing. Try a soft-shouldered or unlined jacket, either double breasted or more informal in a checked cotton, or an easy to wear neutral shade.
“A bright tie will add a pop of colour to a more cautious outfit choice, especially against a white or pale blue shirt – an ideal finishing touch to a summer wedding outfit.”
Style essentials: Unlined jacket, high-shine shoes, bright tie, cufflinks.
Invest in seasonally appropriate lighter suiting. Or brighten up a tired suit with an eye-catching accessory.
“The best way to update your corporate uniform for the summer is to inject some colour,” Langmead suggests.
“Bright patterned ties, pocket squares or even socks are an astute way of acknowledging the trend for bold prints.”
Style essentials: Tan briefcase, striped socks, print shirt, pocket square.