Beat the Street Sheffield off to record breaking start with 50,000 people taking part

Beat the Street Sheffield is off to a record-breaking start with nearly 50,000 participants in its first week.

Tuesday, 22nd June 2021, 5:46 pm

The game has turned the whole city into a giant physical activity game with points and prizes for the teams that walk, cycle, run, wheel and scoot the furthest.

Currently, there are 48,528 players who have clocked up 111,240 active travel miles.

There are total and average points leaderboards for schools, community teams and charities with vouchers for the teams that travel the furthest, plus players can donate their points to support Sheffield Children’s Hospital.

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Marlcliffe Primary School is at the top of the schools total points leaderboard, and has already racked up 100,000 points in a week – the fastest that any team has scored this number of points across the previous 103 Beat the Street games!

Fiona Turner, Deputy Head at Marlcliffe Primary School said: “The children, staff and parents have all been really enthusiastic about the initiative; there's a real buzz around school! It's such a fun way of engaging the local community in a shared goal, we're really proud of everyone taking part.”

Taking place until July 28, Beat the Street is transforming Sheffield into a real-life game with players tapping special sensors called Beat Boxes dotted across the town. The game is about to enter its Go Travel week from Wednesday 23rd June, where people are encouraged to think about walking or cycling to work or school rather than taking the car. There will be double points on Beat Boxes around traditional commuting hours (7-9am and 3-6pm on weekdays).

Beat the Street Sheffield is brought to you by Move More and Sheffield City Council. It is delivered by Intelligent Health, with funding from the National Lottery, Sport England and local partners.

Sheffield City Trust chief executive Andrew Snelling said: “We’re pleased to be working with Move More and Beat the Street this summer to help transform Sheffield into a giant game.

“Improving the health and wellbeing of the people of our city is at the very heart of what Sheffield City Trust is all about so being part of this great initiative is something we are very proud of. I’m sure it’s lots of fun for everyone who takes part.”

Beat the Street Sheffield is brought to you by Move More and Sheffield City Council. It is delivered by Intelligent Health, with funding from the National Lottery, Sport England and local partners.

It’s not too late to get involved in the free physical activity game that encourages players of all ages to get active and to ditch the car, and walk, scoot, wheel, cycle or run instead. Collect a card and map from one of the distribution points listed on the Beat the Street Sheffield website, join a team and start playing!

To find out more about the Beat the Street game, including where to collect a card, visit www.beaththestreet.me/sheffield or follow @BTSSheffield on social media.