Previously operating out of a temporary site, the new Stoneacre Volvo has a larger showroom and more parking on Penistone Road, Hillsborough.
The move has created 23 jobs, taking the team up to 31. It was opened by Kristian Elvefors, managing director of Volvo Car UK.
Russ Sorsby, general manager, said: “We are delighted with our new showroom, and the number of people who visited us for our official launch.
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“This refurbishment isn’t just about a change of furniture, it’s designed to make our customers feel relaxed and at ease in an environment that provides flexible waiting, working and assessment areas.”
Stoneacre is a family-run business established more than 25 years ago in Scunthorpe. It is responsible for 10 per cent of Volvo registrations through eight retail outlets, making it the largest Volvo retailer group in the UK.