New agency targets sports

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A NEW creative agency, specialising in the sports industry, has been launched in Sheffield.

Changing Room Media is based at The Workstation in Sheffield city centre and will provide public relations, social media, e-marketing, branding, design, publishing and market research services.

n She has a flair for design, but does she have a flair for business?

Yaelle Caplan tells Business Monthly about her struggle to pick up the tools of the trade in The Star on Wednesday.