The Crown Hotel at Bawtry is hoping it has backed a winner by sponsoring top leading female jockey Kelly Harrison for the new Flat Season.
The Yorkshire-born rider will wear the hotel’s logo on her breeches in every race she takes part in.
She said: “I’m delighted to be sponsored by The Crown.
“Having the support of The Crown is a great help to me as I establish myself among the professional ranks this season.”
Kelly, aged 26, is competing on level terms with the likes of Frankie Dettori, six times former champion Kieren Fallon and record-breaking female rider Hayley Turner after completing her apprenticeship during the winter.
She has worked with the hotel on other projects in the past.