SHEFFIELD’S hotel sector has defied the recession and experienced one of the highest rates of growth in the UK.
Revenue per room, the rate at which hotels measure performance, was seven per cent higher in 2010 than 2009, compared with a minor fall in other cities.
The city’s hospitality sector is set to experience a boom this year with events such as the Liberal Democrat conference from March 11 bringing in business.
City centre hotels including the Mercure St Paul’s and Leopold are expected to be sold out during the weekend of the event.
David Friesner, South Yorkshire area director for Welcome to Yorkshire, said: “Already 2011 looks set to be a great year for the city. We will continue to work in Sheffield to maximise benefits to the area.”
Sheffield Council leader, Coun Paul Scriven, said: “I know the city can continue to develop more great visitor offers to attract a larger number of UK and international visitors to the city.
“This will significantly benefit our hospitality and leisure businesses, and create more job opportunities for the people of Sheffield.
“It’s fantastic that more people are going to experience the great sights and attractions Sheffield and the Peak District have to offer.”