City event heralds technological innovation

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Businesses that gain a competitive edge by breaking the boundaries of current thinking and technology will go under the spotlight at Sheffield’s celebration of all things entrepreneurial.

The four day Made: The Entrepreneur Festival from September 21-24 – after the success of last year’s inaugural event – will have three key themes, Disrupt@ MADE, Inspire@MADE and Accelerate@MADE.

The day long Disrupt event will focus on disruptive technologies and business models, highlighting the way Intellectual Property, including digital innovation, can spawn new ways of doing things that rapidly make established technology redundant.

Speakers will include David Erdal, author of Beyond the Corporation – Humanity Working, which has case studies and interviews with people from enterprises from small firms to large corporations that have succeeded despite flying in the face of economists’ standard predictions. Inspire@MADE will look at the success stories of four of Yorkshire’s most innovative entrepreneurs and includes an event for young entrepreneurs, hosted by Enterprise Academy founder and Dragons’ Den investor Peter Jones.

Accelerate@MADE will look at how companies can maximise the performance of employees, spot new opportunities in emerging markets and deliver long term innovation leading to the development of products and markets. Among those backing the MADE event is Business and Enterprise Minister Mark Prisk.

He said: “Small businesses will drive growth and we need to support them. MADE Festival is a great showcase of the entrepreneurial culture in this country and it is a fantastic opportunity for entrepreneurs to share ideas and knowledge, and help inspire the next generation of business owners.”