Doncaster Little Theatre is hoping to fill more seats by offering a new online booking service.
Available 24 hours a day, online booking through Ticketsource offers a round the clock alternative to telephone booking.
The King Street theatre is following the example of many other Little Theatres around the country who are starting to compete with bigger professional theatres, by offering another booking option.
It will also a benefit for hearing-impaired customers.
Artistic director Kevin Spence said: “As well as being more convenient for our customers, we hope that we will be able to attract new customers as a result of offering online booking. Other theatres have noticed a significant increase in ticket sales when they have introduced it.”