A world’s first opens its doors in Sheffield today.
Popular US Mexican-inspired fast-food chain Taco Bell has launched its ‘new model’ high street store on Ecclesall Road in the city - a first not only in the UK, but across the globe.
The urban-style restaurant features seating across two floors, creating a lounge-type feel which makes it different to existing Taco Bells, which rose to fame in the USA.
Around £350,000 has been spent on creating the restaurant that has created 30 jobs.
Nick Dawson, general manager for Taco Bell UK and Europe, said the brand was being brought to Sheffield ‘due to popular demand’.
He said: “We’ve had fans from numerous cities across the UK requesting a Taco Bell, and Sheffield was high up on the list.
“As one of the UK’s largest cities, with a huge student population, Sheffield is a great location for Taco Bell and we’re proud to be partnering with our franchisee Northgate Fast Foods to add a new flavour to the restaurant options in the city.”
Along with the brand’s tacos, burritos and quesadillas, Sheffield customers have the opportunity to sample UK-only menu items, such as seasoned Mexican fries and Churros with chocolate sauce.
The first 100 customers through Taco Bell’s doors from 10.30am today will be welcomed with free food. And the first 50 will be invited upstairs to watch an exclusive gig by pop punk band, Neck Deep, and will receive a launch T-shirt.
Free WiFi and mobile charging points are also features at the new restaurant.