ALL sorts of snowmen starred in stories written by pupils from a Sheffield school – inspired by an advert which dominated the festive TV schedules.
Youngsters from Watercliffe Meadow Primary School, Shirecliffe, came up with tales sparked by the snowman featured in the John Lewis Christmas ad -–and then shared their work with the Sheffield store.
Staff there were so impressed with the children’s efforts that they visited the school to hear their stories – and then donated a selection of books to celebrate National Storytelling Week.
The week encourages all areas of the community to take part in creating and enjoying storytelling, one of our most ancient arts.
James Prince, the store’s managing director, said: “We were delighted to give a donation of books to these students to help celebrate storytelling in school.
“We were extremely flattered the story of the snowman and his journey created such a magical response from them and we will be displaying a selection of them on our community wall.
“Storytelling is a great way of engaging children in a fun, creative and educational art form and hopefully help them secure an interest in reading.”
Teacher Dave Arch said: “The children loved writing their stories and are thrilled they are going to be displayed in John Lewis.
“The pupils were so absorbed in the activity and their imaginations ran free.”