STRICTLY speaking Sheffielders are going down with dance fever.
Thanks to Strictly Come Dancing, Drapers Dance Centre in High Street, Beighton, is reporting record numbers of people vying for a space on the dance floor.
The owners say the number of adult dancers has more than doubled and children’s numbers are up three times on what they were before the TV phenomenon.
And the demand has led to Hayley and Scott Draper to take steps to solve the situation by making an application for planning permission for a third ballroom.
Hayley said: “Since the start of Strictly on the TV we’ve seen numbers more than double in adults and more than treble in kids.
“Ballroom and Latin have become more popular but so have other forms of dance like street and freestyle plus dance exercise like Zumba.
“Strictly has also reduced our average age range with more couples in their 20s to 40s joining, whereas before 50s to 70s was the norm for what was seen as a fairly old-fashioned social pastimes,” she said.
Zumba, the latin-inspired fitness programme, is popular with dancers wanting to keep in shape and Strictly has helped get across the message that dance can be a way of losing weight.
Men have been especially impressed, said Hayley.
“They think it is alright to go along with their wife. There is less stigma.”
The centre was established 35 years ago by Raymond and Carol Draper and was taken over seven years ago by their son, Scott, and his wife, Hayley.
Scott is a former world and European professional finalist and Hayley was UK youth champion and an international and world youth finalist.
Hayley said: “Couples want to do something together and socialise with other people.” but most say it is for an enjoy
An application has been made for a single-storey extension and extra car parking.