Reality TV star Amy Childs will be setting up a special store in Meadowhall to showcase her autumn/winter 2014 fashion collection.
Bringing Essex appeal to the women of South Yorkshire, the former TOWIE star will bring her pop-up boutique to the Sheffield shopping centre this Friday until Sunday.
And Amy will also be heading up Meadowhall’s charity Christmas ‘jumperthon’ on Saturday to celebrate the start of the festive period.
The jumperthon is a Guinness World Record attempt to set a new record for the largest gathering of people wearing Christmas jumpers in any one place.
A minimum of 639 participants will be needed to don their long-sleeved seasonal sweaters at 11.30am on the day in order to break the current record.
Amy said: “I’m so excited to be returning to Meadowhall and showcasing my collection to the shoppers of Sheffield.
“I love coming to Sheffield, the people are great - it’s always such a laugh.
“We’ll be putting on our silliest seasonal jumpers in order to smash the world record, and raise funds and awareness for a wonderful local charity, St Luke’s Hospice.”
n Visit www.meadowhall.co.uk/event to register for the jumperthon.