The tenant of a popular music venue has urged people to support the venture after he signed a new five-year freehold contract securing its future.
David Hancock, who runs the South Sea in Broomhill, said he would continue to support local bands after spending more than two years transforming the building.
He signed a new contract with Staghold last week after a long and complex battle to secure a future at the site on Spooner Road.
Former soldier David, who has been involved in the music business for 20 years and organised a major festival in Barnsley showcasing community music, said: “I have worked really hard to make things happen and I will carry on doing so.
“It is a pleasure to be in the city and to have the next five years secured.
“I want people from the alternative and the underground world, and certainly the students, to know they have a real gem on their doorstep in Broomhill.
“It’s been quite difficult for us to get people to come to the venue.
“This is now a proper music venue – we’ve got a stage and soundproofing. It used to be a pub that put music on.
“We’ve done a lot of hard work over the last two years to iron out the creases and the history because people forget it’s not about the place, it’s the people who run it and what is going on inside it.
“South Sea is a cracking venue and it is run by really passionate people who are all musicians.
“We don’t do it for money – that’s not our driving force.
“I never knew how much work it would take to get it back on track, but now this place has turned a corner and people need to start supporting it.
“It’s a very welcoming place and you are part of the family when you come regularly.”
Bands from across the world have already played the South Sea after its revamp.
Upcoming acts include the Graveyard Johnnys on Saturday, May 17, and Warrion from Finland the following day,as part of a ‘cracking’ line-up promised for the future.
Plans to turn the venue into flats were submitted to Sheffield Council by Staghold, but David said those were a ‘contingency plan’ made before the new contract was signed.
David, who also ran famous Sheffield music venue The Boardwalk, first picked up a guitar in his early twenties after suffering a sporting injury and has featured in several bands as a player and songwriter.
He also spoke of how he would love to organise an outdoor music festival in Sheffield, bringing other promoters and acts together.
He said: “I would like to put on an outdoor festival, for promoters and other people to come together.
“Sheffield needs a massive music festival.
“Tramlines is okay, it was originally organised with the council to attract more commerce into the city centre.
“I’m not talking about that, I am talking about something more sincere.”