COMPARED to the sun-kissed shores of New South Wales or the sub-tropical climate of Brazil's Serra do Mar, Budapest can not lay claim to being the most exotic location on Sheffield United's list of overseas interests.
But it could prove to be the most strategically important.
Ferencvaros, who last season joined Chengdu, Sao Paulo and Central Coast Mariners on United's portfolio of global partnerships, recently failed in their bid to regain what many would regard as their rightful place among Hungary's footballing elite.
But Terry Robinson, the United director who will take personal charge of ensuring Bramall Lane's investment in the Zld Sasok runs smoothly, is confident that another season in the lower leagues will not diminish their ability to provide Kevin Blackwell with a steady stream of quality, handpicked talent.
"My personal belief is that Ferencvaros will turn out to be exceptionally worthwhile," Robinson said.
"Ferencvaros is superbly located logistically and they have a superb reputation and standing in their own right.
"It's not too far for any of our young players we feel would benefit from the experience to go and, importantly, it is a club playing to a good standard in Europe where there is also lots of potential.
"We have links with academies in Poland and Spain and there should not be easier in terms of red tape bringing some of those players to Hungary than sending them elsewhere if we feel that is the right thing to do for everyone concerned."
Robinson's move to the Stadion Albert Flrin is a sign of United's commitment.
Likewise the appointment of Bobby Davison as coach.
The former United, Leeds and Derby County player replaced Jnos Csank at the helm shortly after his arrival in Hungary last month and has already briefed Ron Reid, Shirecliffe's academy director, on his requirements.
However, United have been ensured that Csank's departure does not deny them the opportunity to pick the brains of one of Hungary's most respected and knowledgeable sporting personalities.
"Janos had already indicated his intention to step down and so, because of the fact we want there to be such a close relationship between Ferencvaros and United, we look at putting in an English coach and Bobby was ideal," Robinson said. "Janos will continue as an advisor and scout."
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