Veteran Steelers fan Garry Dickinson and his Sheffield personal injury firm ‘Lime’ have agreed a sponsorship deal with the club.
The tie-in sees Lime named as the club’s official solicitors and representatives from the firm will be present at Saturday’s Nottingham Panthers game.
Dickinson was a fan of the club almost from day-one.
Tony Hannington, a Partner with Lime said: “We are delighted to announce this deal which cements our relationship with the Sheffield Steelers. The club has been at the forefront of British ice hockey, both on the ice and off, since its inception in 1991. This is an exciting development for both parties and underscores Lime’s commitment to supporting UK sports professionals as well as their supporters, friends and family.”
Welcoming the Steelers latest sponsorship deal, owner Tony Smith said: “Lime’s sport specialist, Garry Dickinson, has worked very closely with the Steelers for over 20 years and is a personal friend of the organisation. Garry and his team are well known for their expertise in the fields of personal injury and professional sports work.
“They are hugely knowledgeable but also refreshingly straight talking which is why they are such a good fit for our organisation. We very much look forward to a long and mutually beneficial relationship with them.
Lime which has offices in Leicester, Birmingham and Sheffield, provides legal help and advice for clients who have suffered from medical negligence, workplace
accidents and occupational illnesses, including asbestos related disease, road traffic collisions or serious head and spinal injuries.