WEDNESDAY are already selling season tickets for next season.
The promotion-chasing Owls say it gives fans a chance to buy tickets cheaply, even before it is known which division they will be in for 2012-13.
The current sales will only last until March 2. Then the box office will close until the club find out whether they will be playing in League One or the Championship. Tickets will then go back on sale showing a “slight increase” whichever division the club are in, and the rise will be higher if they have achieved promotion.
Prices have been simplified: they are the same online and offline, and they start from £315 for adults, the equivalent of only £13.70 per game.
Tickets for under-eights remain free if bought at the same time as adult tickets. Concessionary prices have been frozen.
Chairman Milan Mandaric said: “As I have said many times before, the loyalty of our supporters just amazes me. I have never known anything like it, from all my years in football.
“They have backed us in their thousands this season, at home and away, as we all aim for promotion.
“I feel it is really important to reward our supporters with the chance to buy their season tickets early at a cheaper price, irrespective of the division in which we are playing next season.
“We desperately want that to be the Championship and want as many supporters on board as possible for what has been an incredible journey so far.”
The club also offer two schemes to spread the cost - the Owls Mastercard, which offers nought per cent interest for nine months on season-ticket purchases of £220 or more before March 2, or 10 months of interest-free direct debit with Zebra Finance for applications before February 24 (£30 administration fee).