ROTHERHAM United chairman Tony Stewart is understood to be poised to go with New York as the name for the club’s new stadium.
He has been seriously considering this week the merits of giving the stadium such an iconic name and has been taking soundings.
The name is right there for the club to use if it wishes because the site of the £20 million, 12,000 seater stadium is on area of land called New York.
A link to present-day New York is that their cast-iron fire hydrants were made at the former Guest and Chrimes foundry which is on the same site as the new ground.
In addition, Stewart is understood to be attracted by the appeal of having such an iconic brand linked with the football club.
After giving the matter further consideration, and pondering the potential, all-round benefits of having such a name, not least in publicity and marketing opportunities, the Millers chairman now looks set to go with New York or New York Stadium.
The club had asked for suggestions from fans and they wanted a name by Christmas. It appears they have got one!
Rotherham were beaten 1-0 by Accrington Stanley at Don Valley last night in the first round of the FA Youth Cup, Marcus Carver bagging the only goal. The closest the Millers came to an equaliser was five minutes from time when sub Nicky Walker saw his 20-yarder superbly saved.