IT is a fashion and accessory range named after a picturesque Peak District path - and Thom Bennett is hoping it will put him on the road to similarly splendid-looking success.
The Sheffield Hallam University fine art graduate has launched Mamnick, a line of shirts, shoes and steel-based items inspired by the great Derbyshire outdoors.
And the one-time vintage shop assistant has just had his products picked to be exhibited at Made North gallery in Brown Street.
“The Peaks are one of the most picturesque places in Britain,” says the 29-year-old of Nether Edge. “I wanted to create this brand out of that incredible scenery on our doorsteps. I’ve spent so much time there and I wanted to celebrate it.”
So, that’s what he’s done.
Left that vintage shop job; designed a range clothes, knives and bottle openers; and put them on sale online.
And, as he prepares to celebrate the business’ first anniversary, customer numbers have been making like Mam Tor - rising steeply.
“There’s been a great reaction,” he says. “This is about producing something of quality here in Sheffield. My granddad worked in the steel industry for more than 50 years and I wanted to tip my hat to him. That’s why I thought the steel products would be a nice touch.”
The exhibition runs to July 6.