IT’S obviously a well-intentioned idea but this column can’t help but feel a certain amount of trepidation about plans to promote Barnsley on social media this Friday.
The town’s council and college want to get ‘barnsleyisbrill’ trending on Twitter, as reported in The Star yesterday.
Which is fine assuming proud South Yorkshire folk heed the cry and start espousing the virtues of Elsecar Heritage Centre, the Metrodome, Acorn Brewery, Dickie Bird and chops.
The problem is it doesn’t always work like that.
Just ask bosses at Waitrose who launched a similar campaign last month asking Twitter-users to finish the sentence ‘I shop at Waitrose because...’
They then had to watch in horror as the store’s upmarket reputation was mercilessly mocked by millions online. One typically standard reply claimed to favour the shop ‘because I don’t like being surrounded by poor people’.
Let’s just hope the most popular response to what’s brilliant about Barnsley doesn’t end up being the main road out of there.
CONGRATULATIONS to former Diary star Glenn Moore.
This is the fast-rising comedian who this page reported was a finalist at Edinburgh Festival’s prestigious So You Think You’re Funny award in August.
That’s a big deal because pretty much everyone who has appeared there over the last decade has gone on to be a household name.
And it seems the 23-year-old, of Crookesmoor, is already experiencing more success.
This weekend he won the annual Crooked Smile gong at Chesterfield’s Winding Wheel venue – although he notes the fortunes of fame aren’t quite coming yet.
“After the competition I had about five minutes to catch the last train home,” he says.
“It was quite exhilarating to be desperately running for a train with a trophy in my hand.”