Unforgettable triumph captured in black and white

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HAVING left school in August 1965, at the age of 15, I secured employment at the new Paulden’s department store on the Moor in Sheffield, now known as Debenham’s.

The parent company was based in Manchester. The opening was enthusiastically welcomed and the store quickly established itself as a major player in the economic boom of the mid-1960s.

The Moor, immediately prior to this time was, quite literally, a bomb site, having sustained almost complete destruction following a raid by the German Luftwaffe, who mistook the area for the eastern industrial corridor where all the steel and munitions factories were based.

I was engaged as a junior salesman on the radio and TV department on the lower ground floor. In 1966, the year of the World Cup, I was, on the day of the final between England and Germany, naturally engrossed in what was happening on the rows of black and white TVs on display (no colour TVs then).

Following a goal by England that secured the World Cup, I was astonished by the tremendous cheer, people were dancing and jumping up and down. There were, perhaps, 200 customers who were completely overjoyed.

The atmosphere was completely electric; truly memorable; England had secured a place in sporting history.

I didn’t realise at the time just what the significance of this event meant and I feel privileged to have been a part of that unforgettable moment.

Mr J Duckenfield, Sheffield S5.