The Star is today giving out sackfuls of support for a festive charity campaign which aims to ensure no child in our region will be without a gift this Christmas.
Hallam FM’s charity, Cash for Kids, has today launched Mission Christmas – an annual gift appeal for the most vulnerable and deprived children in South Yorkshire.
Listeners of Hallam FM and supporters of Cash for Kids are being encouraged to buy extra presents for babies right up to teenagers aged 18 this year, so they can be distributed to kids who are at risk of waking up to nothing on Christmas Day.
Once gifts have been donated at the various drop-off points across the region, they will be distributed to the organisations that are responsible for the care of children, including social services, youth groups, intervention services, schools and local community groups across our region.
Last year’s record breaking appeal resulted in Mission Christmas delivering Christmas gifts to 17,531 children in South Yorkshire.
And this year, Hallam FM Cash for Kids has already received more than 5,000 applications for gifts this Christmas.
Hallam FM Cash for Kids charity manager, Allan Ogle, said: “Where you live there is someone nearby that is struggling to pay the bills through no fault of their own, meaning that Christmas this year just isn’t a priority.
“Anyone who is not looking forward to Christmas this year really needs to get in touch so we can change that, and ensure that every child has a memorable Christmas this year.”
Along with The Star, Mission Christmas is supported by Sheffield estate agents Morfitt Smith, the Mike Brewer car dealership, Doncaster’s Frenchgate Shopping Centre, Foy’s Solicitors, Global Windows, Brook Bakery, UK Christmas World and Forresters.
Paul Batty, director of Morfitt Smith – which celebrated the launch of the appeal by gift-wrapping a whole house and re-branding their For Sale signs – said: “Christmas is such a lovely time of year for bringing friends and families together, and we all remember the excitement of waking up on Christmas morning to find out what presents we have, but not everybody is as fortunate.
“Mission Christmas is such an important and worthy cause to ensure that every child has a smile on their face on Christmas morning.”
This year a ‘virtual gift’ can be also donated by texting Hallam to 70808 to donate £5 to the Mission Christmas campaign.
n For more information about the appeal, or to locate a drop-off point near you, visit www.hallamfm.co.uk/mission