Parents across South Yorkshire are being urged to become ‘road safety heroes’ to keep their children safe.
As part of Child Safety Week, which runs from Monday until Sunday, South Yorkshire’s Road Safety Partnership is urging parents to teach their children the Green Cross Code when out walking.
They are also being urged to ensure their children are restrained and in a correctly fitted seat appropriate for their size when travelling.
Members of the Safer Roads Partnership will be issuing safety advice at various locations across the county next week.
Joanne Wehrle, of the Safer Roads Partnership, said: “In 2012, there were 470 children under 16 injured on South Yorkshire roads.
“Fortunately, no children were killed in road traffic collisions last year, but this doesn’t mean we should be complacent – we still need to work to improve our record.
“Child Safety Week gives us a great opportunity to talk to families and children about road safety.
“We are at various venues across South Yorkshire and will be encouraging everyone to be a Road Safety Hero and to find out how they can make a real difference by keeping children safer on the roads.
“Local authorities are providing valuable road safety training for children in schools, including pedestrian and cycle training.
“For older pupils, the partnership is also delivering hard-hitting presentations and lessons, to encourage pupils to think about the risks to themselves and their friends when out on the roads.
“The partnership also runs various campaigns throughout the year focusing on issues which are relevant to the seasons such as the ‘Be Bright, Be Seen’ campaign in the autumn as the dark nights approach.”