The number of pedestrians killed on South Yorkshire’s roads has more than halved in the last two years.
There were five deaths in 2012 – compared with 12 in 2011.
But the number of pedestrians seriously injured rose slightly, from 139 in 2011 to 144 in 2012.
A further 489 pedestrians suffered minor injuries on the roads last year.
Joanne Wehrle, from the South Yorkshire Safer Roads Partnership, said road deaths were at an all-time low.
“This is good news but we can’t become complacent – there is still a lot of work to do and one death or injury is too many,” she said.
PC Mick Hedges from South Yorkshire Police, said: “I have lost count of the number of incidents I have attended where pedestrians have been unnecessarily killed or injured.
“It takes very little effort to follow these four simple steps – stop, look, listen and think. Parents can also play their part and teach their children by example.”
South Yorkshire Fire and Rescue Service said its crews deal with an average of 10 road smashes every day.
Fire officer Delroy Galloway said both drivers and pedestrians could ‘make simple changes in their behaviour that can make a massive difference to casualty numbers’.
Last month Lucas Thorpe, aged eight, from Treeton, was left in a critical condition after being struck by a moped as he crossed a road.
And police are still trying to trace a hit-and-run driver who struck an 82-year-old woman last Friday in Hillsborough, Sheffield.
Leasa Mitchell’s son Mitchell Mason was nine when he suffered serious head injuries after being knocked down in a hit-and-run on the Manor in 2011.
The 37-year-old has been campaigning for road safety improvements ever since.
She said: “I do think speed is behind a lot of collisions and that all communities should have 20mph zones.”
The figures were released to mark UN Road Safety Week, which this year focuses on pedestrian safety.
The awareness campaign starts on Monday.
Officers from the South Yorkshire Safer Roads Partnership will visit Sheffield, Rotherham, Barnsley and Doncaster to offer safety advice to pedestrians and motorists.
They will also provide training in schools and urge youngsters to wear bright, reflective clothing.