Cyclists and pedestrians are being urged to ‘be bright, be seen’ this winter.
South Yorkshire Safer Roads Partnership is advising them to make themselves more visible to other road users ahead of the clocks going back this weekend.
Last year nine pedestrians and two cyclists were killed on the county’s roads.
Another 136 pedestrians and 50 cyclists were injured.
South Yorkshire Safer Roads Partnership is giving away free high visibility vests and rucksack covers for cyclists and each year six school pupil across the county is to receive a reflective bag strap cover.
Safer Roads Education Manager Joanne Wehrle said: “With fewer daylight hours at this time of year, it is even more important that cyclists and pedestrian are seen by other road users.
“Pedestrians and cyclist can make themselves more visible to other road users by wearing something bright and reflective.
“If out at night, cyclists should have lights, white on the front and red on the back. We also urge drivers to take extra care, to be cautious and to look out for pedestrians and cyclists.
“Our message is clear, be safe, be bright and be seen.”