A new family pub, KFC, Costa cafe and another food and drink outlet are to be built in Rotherham - creating 100 new jobs in the town.
The £2.5 million scheme will see the businesses developed on the site of the former DC Cook car dealership on the Mushroom Roundabout, Eastwood.
Wilton Developments is behind the regeneration project for the 2.4 acre site, which has been vacant since 2008 when the dealership was demolished.
Mitchells and Butler bought half of the site for a two storey Toby Carvery.
QFM acquired the other half for three food and drink outlets.
Jason Stowe, Managing Director of Wilton Developments, said: “The site lies just over a mile from the town centre and fronts a busy roundabout so we knew it had strong investment potential.
“We worked closely with the purchasers to secure planning permission for a change of use in order to redevelop the site, bringing it back into beneficial use and creating almost 100 new employment opportunities.”
Adam Mobley, Equity Partner at WSB Property Consultants, which acted on behalf of Wilton Developments in concluding the deals, said: “After advising Wilton Developments on potential demand for the area, the sale of the site, to Mitchells and Butler and QFM, one of KFC’s main franchisees, ensures that the demand for leisure opportunities in this area of Rotherham can now be met.
“The new pub Restaurant, drive through KFC and two further leisure units will bring this redundant site back to life, creating jobs, investment and regeneration.”
Netto had been looking to move to the site until the firm was bought by Asda, which has a supermarket nearby.