I thought SWFC had been bought by a business man?
I believe the new seat prices will halve the attendance at Hillsborough as fans will not be able to afford to go.
2014/2015 average seat price £30: average attendance 20,000, income per game £600,000 ,league income per season £1.38m.
2015/2016 average seat price £50: average attendance 10,000, income per game £500,000 ,league income per season £1.15m.
Lost fans find other things to do on Saturday afternoons with their £50 and never return.