‘One less worry’ for younger women

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AN innovative campaign targeting young women to inform them about lasting and reliable contraception has been launched by NHS Derbyshire.

AN innovative campaign targeting young women to inform them about lasting and reliable contraception has been launched by NHS Derbyshire.

The £20,000 scheme advises that women will have ‘one less worry’ when it comes to pregnancy if they choose to use contraceptive implants, injections or the coil because the success rate of these methods is more than 99 per cent.

The campaign, funded through the Department of Health to promote Long Acting Reversible Contraception, use images of girls who’ve ‘missed something’ such as the price tag on the back of their outfit or their dress tucked into the back of their knickers. The campaign is being targeted at young women aged between 15 and 20.