A surgeon in Sheffield has backed a report calling for a crackdown on cosmetic surgery.
The report by Sir Bruce Keogh, NHS medical director, found that reality television programmes and celebrity magazines ‘normalised’ procedures such as dermal fillers, breast implants and nose jobs.
But Sir Bruce said understanding of safety issues was poor and there was a ‘lack of regulation’ for some treatments.
David Lam, from Claremont Hospital in Sandygate, said: “We fully endorse the findings of the Keogh report.
“Rapid reform with changes to the law are required.
“We never make unrealistic claims and advertise already within the guidelines.
“Our practice has always been for fully qualified, insured and locally-based plastic surgeons to provide the best possible care.”