A new £500,000 scheme has been launched with hopes to get some of Sheffield’s most inactive people moving.
The ‘Miracle Cure’ Sport and Physical Activity scheme will offer more than 10,000 residents the chance to take part in exercise.
The programme is open to anyone aged over 14 living in Sheffield and not currently completing half an hour of sport each week.
Just under £500,000 has been provided by Sport England to pay for the scheme, which will be managed by Sheffield Council.
Earlier this week figures revealed the cost of treating health problems resulting from obesity in Sheffield could reach £165m per year by 2015.
A report to the council’s director of culture and environment, Paul Billington, said activities would be aimed at people who are ‘sedentary and inactive’.
“This scheme will reach out to over 10,000 people who will be offered opportunities to take part in a whole range of fun and enjoyable sport and physical activities at low or no cost to themselves over a 12-month period,” said the report.
“At the end of the programme sport will become a weekly habit for those involved, with people benefiting from improved health through increased activity levels and behaviour change.”
Participants can choose their own activities, ranging from dance and football to badminton and lacrosse.
The project is linked to the Move More Plan, which aims to make Sheffield the most active city in the UK by 2020.
The Move More strategy calls for an overhaul of cycle lanes and footpaths and a drive to boost community safety. Money would also be used to create ‘active travel hubs’ offering bike hire, bicycle servicing, changing and storage facilities.
A programme to encourage children to play out more, as well as piloting junior Parkruns, are suggested too.
Up to 100,000 movement sensors could also be offered as part of a mass participation event involving people measuring activity levels.
n Visit www.movemoresheffield.com/miraclecure for more information.