A Sheffield healthcare firm is swapping the medical world for the movie industry to help kickstart a Paralympian’s film project.
B. Braun Medical Ltd, based in Chapeltown, is one of the main backers for Impossible, a film project by parathriathlon silver medallist Karen Darke.
The short film will focus on the psychology and motivation that enables people to overcome challenges in life.
Karen was paralysed from the chest down in 1993 after a rock-climbing accident, but has gone on to become a member of the British Cycling squad, and won a silver medal in the women’s road time trial in the London 2012 Paralympics.
The 42-year-old used crowdfunding platform Kickstarter to attract donations and support for the making of Impossible, with B. Braun credited as executive producer.
Karen is shown in the film helping fellow athlete Jose Manuel Lopez in his attempt to break the world record for the largest number of Ironman challenges completed in a year.
She became an ambassador for B. Braun in 2010, and the company has sponsored several of her previous ventures.