WATCH out Lord Sugar - and Sir Richard Branson had better get ready, too.
There’s a new business brain in town - who’s keen, just 18, and determined to make a scene.
George Freeman left school only last summer but already has a stint as an investment broker in the City of London under his belt.
In the autumn he’s supposed to be starting a degree course in business management at Sheffield Hallam University - but that’s if he decides to go.
Because now the whizzkid has a new venture up and running - a website which allows people to swap their unwanted possessions online free of charge.
His site - High Street Swap - went live only last month, but has already attracted hundreds of visitors and is interesting advertisers.
“The word is getting out and the site is getting a good reaction,” said George, who lives at Claypit Way, Barlborough, Chesterfield.
Like Google and other online giants, George hopes to interest people with a quality free service and then reel in income from ad revenue.
The former Mount St Mary’s College pupil is no stranger to conjuring up a cashflow.
His first venture at the age of 14 was a magic act, which saw him performing at a variety of venues, including nursing homes, summer balls and wedding receptions.
“I’d learned quite a few tricks and routines and I was able to earn in the region of £200 to £300 a night,” George said.
After finishing his A-levels George decided to spread his wings. “Basically I cold-called a number of firms in the City and asked if they had any work,” he said.
“It didn’t seem to be an approach they were used to - but a company called the Claremont Group offered me a position.
“I called them on Friday and they asked me to start on the Tuesday and I had no accommodation or anything.
“It was all about confidence really.
“I was selling £20,000 investment packages over the phone, working in offices right next to the Gherkin on 11-hour days.
“It was decent pay but I left before Christmas as I was missing home.
“I haven’t yet made my mind up about university. Many decent jobs ask for a degree at entry level but plenty of famous businessmen - like entrepreneur Peter Jones, who is one of my heroes - never went down that route.
“For now I’m giving the website everything - forget those well-known ones that charge to advertise your stuff, this is the way forward,” he declared.
“Already I’ve had an offer of £1,000 for five per cent of the business, which means a valuation of £20,000. I’m hoping it really takes off.”