A Sheffield-based coffee company is celebrating after winning a top prize in recognition of its eco-friendly brands.
Cafeology in Woodseats picked up the Innovation Award in the natural capital category at the Guardian Sustainable Business Awards, held at The Crystal in London on Wednesday, April 29.
The gong recognises the firm’s Guatemalan Bird Friendly shade-grown coffee brand - which aims to encourage consumer understanding of how coffee can be damaging to the environment.
Bryan Unkles, Cafeology’s founder and director, said: “As an independent coffee company receiving this award means the world to us.
“We have worked incredibly hard to source this fantastic quality and bring it to the catering and retail markets, including a trip to Guatemala to meet the producers and learn about how the coffee is grown.
“We need to help create a demand for shade-grown coffee and spread the word about the negative effects coffee farming can have on the planet.”
The 100 per cent Arabica coffee is grown under conditions set out and certified by the Smithsonian Institution’s Migratory Bird Centre in Washington.
This includes rules about tree height and diversity, canopy cover and soil quality.
It is also the first coffee for sale in the UK to be endorsed by the country’s biggest conservation charity, the Royal Society for the Protection of Birds.
For more information about Cafeology’s bird friendly coffee visit their website at cafeology.com.