Tom is targeting Japan

Tom Sykes, founder of Sheffield skateboard and fashion company Lives and Levels, is targeting the Far East
Tom Sykes, founder of Sheffield skateboard and fashion company Lives and Levels, is targeting the Far East
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Skateboard and fashion company Lives and Levels is aiming to make its mark on the Far East market, just eight months after it was launched in Sheffield.

The Nursery Street business is the brainchild of 23-year-old designer and skateboard enthusiast Tom Sykes, who has already been getting interest from abroad.

Now he is hoping to break into one of the industry’s biggest markets – Japan – by taking part in the Interstyle Extreme Sports Show in Tokyo.

“Skate and street wear is huge in Japan so to be able to take my fashion to them is a major step forward,” said Tom.