ENGINEERING group Mayflower has bounced back from the recession by capitalising on its specialised skills and diversifying into new niche markets.
The Coleridge Road company is celebrating winning new business in sectors as diverse as renewable energy and defence, nuclear power and waste recycling and waterways and rail
Sub-sea, off-shore, wave to energy, nuclear, rail, river and canal gates and bridges, military vehicles and waste recycling.
Now it has completed work on a £1.4 million contract to design, manufacture and install what could be the first of three new waste processing autoclaves for Sterecycle, the innovative, Rotherham-based waste recycling specialist.
The order, won against stiff competition, involved working closely with Sterecycle’s engineers to create a new waste processing vessel that will replace two vessels at Sterecycle’s Templeborough plant early in 2012, substantially increasing the firm’s processing capacity and designed to meet demand for the next 25 years.
Mayflower Engineering’s part owner and operations director, Glyn Hobson, says of the Sterecycle contract: “This is just one of a number of projects we have won following our decision to target new markets. It shows how if a business has the right skills and a strategy in place to succeed, that even the toughest economic conditions can be overcome.”
Mayflower Engineering’s newfound success is in sharp contrast to the position Glyn Hobson and co-owner Kevan Bingham faced when the recession struck not long after they had completed a management buy-out at the Darnall-based firm.
Back in 1980, half the business Mayflower did with regular customers, including steel giant Corus – now Tata Steel – vanished, leaving little alternative but to cut back.
But Mayflower was careful to retain its core skills base and fought back by investing in additional sales staff, an innovative marketing strategy and becoming one of fewer than 30 UK companies that hold the BS EN ISO 3834 Standard for welding quality.
Thanks to that strategy, Mayflower, which employ more than 65 specialist staff, is on target to return to a pre-recession turnover of £7.5m this financial year.