Former Sheffield Hallam student India Marshall received the thumbs up – and a retweet to 454,000 followers – from Dragons’ Den star Theo Paphitis after she contacted him about her wine label design company.
India, owner of Bottle Bazaar which lets customers personalise labels, was delighted to be chosen by Theo as part of his Small Business Sunday initiative.
His retweet saw the firm’s followers soar by 20 per cent and a spike in orders.
He also profiled Bottle Bazaar on his website.
Winners were invited to the entrepreneur’s #SBS networking event in Birmingham where they met Theo and other successful applicants..