Home care firm hunts franchisees

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A care in the home business has launched a drive to open more branches in South Yorkshire - and is on the hunt for people with £110,000 to invest.

Home Instead Senior Care says it has identified Yorkshire as a region of ‘huge opportunity’ and it is seeking the next generation of ‘caring entrepreneurs’ to join its 170-strong franchise network.

Twelve territories are available in Yorkshire with opportunities in South Yorkshire in Sheffield East and Mexborough, it says. Nationally, some 150 areas are up for grabs.

A spokesman said franchisees would need to pay a fee of £45,000 and have £65,000 of working capital, creating a total of investment of up to £110,000 - plus an on-going royalty fee of 6.5 per cent.

Established in 2005, Home Instead says it has a network of 170 franchise teams across the UK, employing 8,000 people.

The £80m turnover business is led by founders husband and wife Trevor and Sam Brocklebank.

He said: “We call it care that passes the ‘mum’ test. This means a dignified standard of care that you would want your loved one to receive in old age.

“Delivering this unique model of care requires a special type of franchisee – a ‘caring entrepreneur’ who has both business acumen and a desire to give something positive back to their local community.

“Previous experience of health or social care is not a prerequisite. Good management and people skills, plus an absolute commitment to our unique ethos, are the most important things.”

The firm received five stars, for the third consecutive year, in the annual Smith & Henderson Franchisee Satisfaction survey.