Frantic 50 hours produces best of Sheffield business

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More than 50 hours of frenetic business brainstorming at a Sheffield University event ‘discovered’ seven new technology ventures.

Startup Weekend ran from Friday to Sunday with 43 developers, designers, marketers and product managers all coming together to share their ideas.

The two most promising proposals will now go forward to a global competition seeking to identify the world’s most innovative new businesses.

AirStock, a venture designed to provide broadcasters with an affordable source of production-quality aerial video footage, was named the overall winner.

The competition judges praised the team for identifying a clear niche and creating a straightforward business model with obvious benefit for all involved.

Runners-up were, created to help retailers find user-generated video content for their websites.

Giles Moore, part of the AirStock team, said: “Our start-up came a long way in a matter of hours.

“We came to Sheffield Startup Weekend with an idea and left with a core team and basic viable product.

“We were able to refine our concept with experienced people from Sheffield’s technology sector.”