Electrifying Peak visits

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Delegates attending Visit Peak District and Derbyshire’s Tourism Conference were able to plug into the power-packed potential of electric bicycles.

The battery-operated bikes, which are already popular in parts of Europe, will be trialed in the Peak District by Cycling England and are aimed at visitors who might otherwise find the area’s terrain too challenging on two wheels

David James, chief executive of Visit Peak District and Derbyshire, said: “We’re very pleased that the Peak District has been selected as the first area in the UK to trial these electric bikes, which enable people to enjoy the area’s fabulous scenery in an active, yet stress-free way.

“They will be conveniently available where people actually want to use them – at hotels, guest houses, B&Bs and major local attractions – and we are launching them at our conference so that people working in the industry can see their potential at first hand.

“Not only do they promote health and well-being, they’re also environmentally-friendly, so will be a key element in our quest to promote sustainable travel and tourism by encouraging initiatives that help to tackle traffic congestion and pollution.”